bauma China 2012 –Explore Global Growth Opportunities
bauma China 2012 is the 10th anniversary of bauma China, of which the exhibition space will reach 300,000 sqm. bauma China 2012 not only enlarges the exhibition space, but also extends its attention to the product innovation and global demands of construction machinery industry. As the show’s organizer, Messe Muenchen International is committed to build a platform of communication and information exchange for the Chinese construction machinery enterprises and overseas manufacturers. After almost a decade of rapid development, construction machinery companies start to calm down and think about the industry’s future trends and directions. Product appearance and practicability can be a new growth point. bauma China 2012 would like to invite you to explore global growth opportunities of this industry with us.
Facing the global economic crisis, bauma China proposed the Build on Growth slogan in 2010 to lead the industry out of crisis. What will be the theme of bauma China 2012? Started from Europe, green topics have always been hot in construction machinery industry. As been heated up in China, national government and enterprises of the industry start to pay more attention to sustainable developments. Environment protection, energy conservation and other green topics have become significant. bauma China 2012 will continue to uphold to Green, and concern about the products’ life cycle issues. In the situation of European debt crisis and global economic recession, manufacturing rally is the best way for Europe and America to tackle crisis. In recent years, Chinese leading enterprises, who improve product quality and investment overseas, have also built global deployment strategies. The new slogan of bauma China 2012, Building Sustainable Success, advocates China’s manufacturing industry to join global development and extend industrial chains while improving its own qualities.
We do appreciate your accompany in the past successful 10 years and we are looking forward to meeting with you on Nov 27-30, 2012 at Shanghai New International Expo Centre.
About Messe Muenchen International (MMI)
Messe Muenchen International is one of the world’s leading trade-fair companies. In Munich alone it organizes around 40 trade fairs for capital and consumer goods, and key high-tech industries. Each year more than 30,000 exhibitors and over two million visitors take part in the events held in the New Munich Trade Fair Centre, the ICM – International Congress Centre Munich, and in the M,O,C, Events and Order Centre. In addition, Messe München International organizes trade fairs in Asia, Russia, the Middle East and South America. With six subsidiaries in Europe and Asia and more than 60 foreign representatives actively serving over 90 countries, Messe München International has a worldwide business network. The Group also takes a pioneering role as regards sustainability: It is the first trade-fair company to be awarded energy-efficiency certification from the technical inspection authorities TÜV SÜD.