China Beauty Brand Digital Innovation Summit 2021 will be Held in Shanghai
A new consumption era is coming at the end of 2020. Beauty industry gradually recovers and takes the leading position after the COVID-19, which shows improving industry boom. Live commerce, content seeding and private traffic operation offer new racetracks for getting traffic. It would be a common challenge for companies to meet “How to take advantage of digital innovation to accelerate development in the post-epidemic era? ”, “How to obtain public traffic under the context that e-commerce platforms have reached their extreme? ” and “How to incubate new products from 0 to 1 when Chinese traditional style is popular? ”
This summit will take place both ONLINE and in-person and focus on “Consumer Insight in the New Era”, “Digital Growth”, “Content Marketing”, “Brand Incubation from 0 to 1”, “Ecommerce Live-streaming”, “KOL Content Seeding” and some other hot issues. Domestic and foreign platform vendors, consulting enterprises, brand makers, retailers and service providers will jointly discuss the best practices of digital marketing and ecommerce development of Chinese beauty brands and promote enterprises to make breakthrough against the uncertainties.
Highlights:
Post-epidemic Breakthrough – Growth Opportunity for Beauty Brands under New Normal
Explore new retail of beauty makeup industry and lead the new trend of beauty makeup industry development in China
New infrastructure of digital retail, decode the entire chain of social intercourse of beauty makeup industry
Focus on small-town young people and seize new opportunities in sinking markets
Digitalization boosts efficient operation of brand private members
Community-based product recommendation helps brand to make promotion on Xiaohongshu
KOL content seeding and marketing promote the integration of sales volume and efficiency
Attendees:
President/Vice-president/CEO/COO
CMO/Vice-president of Marketing/Marketing Director
Ecommerce/Sales/Marketing Director
Marketing Director
Chief Digital Officer / Chief Information Officer / IT
Director / Leader of Digital Transformation Project
Person in Charge of Brand / Product
Time: January 19-20, 2021
Venue: Shanghai, China
Organizer: ECV International
We will provide:
Simultaneous interpretation device for 2-day conference
Brochure, recording materials
five-star buffet lunch coupons, tea breaks and all refreshments
About ECV International:
ECV International is a leading organizer and contractor of high-end international business events in Asia, with nearly 200 professionals in industrial research and event planning & execution. Every year, we hold around 40 high-level international summits involved in the fields of vehicle, retail, textile, footwear, IoT, New Science & Technology industry, etc.
We have served more than half of the Fortune 2, 000 companies, and every year more than 6, 000 delegates from multinational enterprises, specialized organizations and creative companies take part in our events, i. E. Daimler, GE, Adidas, Coca-Cola, Alibaba, ABB, etc.
Our mission is to provide professional services to connect and inform the stakeholders who would be able to shape the industry landscape in the future and to create more value for our clientele through our efforts to help them seize opportunities, meet challenges and achieve sustainable development on a global basis.