Black & Decker’s Outdoor Seasonal Store Concept Debuts at the 2009 National Hardware Show
New Products, Merchandising and POS to be featured
(NORWALK, Conn Feb. 25-) - - - Together with Black & Decker and it’s licensing partners, Bond Manufacturing Co., licensee of the new Black & Decker line of outdoor garden hand tools and hoses, will unveil a new Black & Decker branded Outdoor Seasonal Store Presentation concept at the 2009 National Hardware Show® May 5-7, 2009 at the Las Vegas Convention Center.
The Black & Decker Outdoor Seasonal Store presentation will occupy 1000 sq ft. of space on the show floor, featuring a Black & Decker line of outdoor products including: lawn and garden power and non-power tools; outdoor storage products; personal protective and safety equipment; outdoor painting equipment and more . . . .everything for outdoor DIY projects including personal refreshment from a home water cooler option.
“The Seasonal Outdoor Store Concept offers retailers the chance to preview new products alongside merchandising and POS ideas in time for the seasonal and fall products buying cycle,” said Cam Jenkins from Bond. “We believe the powerful Black & Decker brand,presented through the Seasonal Outdoor Store Concept, will stimulate retailers’ sales and ignite consumers’ interest in the outdoors.”
“We are honored that Bond Manufacturing Co. will be presenting this new concept at this year’s National Hardware Show,” said Ed Several, Group Vice President, National Hardware Show. “With consumers’ interest in saving money and enjoying their homes, the demand for DIY products will be much greater – whether it is gardening, painting, landscaping -- this demand coupled with one of the best known and trusted consumer brands is sure to change the retail landscape in the category.”
Black & Decker is a global manufacturer and marketer of quality power tools and accessories, hardware and home improvement products, and technology based fastening systems. Its products and services are marketed in more than 100 countries, with manufacturing operations in eleven countries. Black & Decker has established a reputation for product innovation, quality, end-user focus, design, and value. Its strong brand names and new product development capabilities enjoy worldwide recognition, and its global distribution is unsurpassed in the industries served.
Plans for the 64th annual National Hardware Show May 5-7, 2009, Las Vegas Convention Center, Las Vegas are well underway and will include many new programs and services designed to empower manufacturers and retailers with the ideas, new products and merchandising solutions to generate sales and increase profitability in a difficult and competitive environment. These initiatives are specifically designed to achieve new growth for the home improvement marketplace.
Big brands such as Channellock, Dap, 3M, Cosco Home and Office Products, Westinghouse Lighting, Inc., FHP/O-Cedar, Henkel, Hyde Tools, The Scotts Co., and Whirlpool/Gladiator GarageWorks are recommitting to the 2009 National Hardware Show and in many cases, returning after an absence, to conduct face-to-face sales and marketing opportunities that deliver content, contacts and communities with the power to transform their businesses.
For additional and updated information, visit www.nationalhardwareshow.com.